Can the B Corps movement transform real estate?
Building a brighter future: B Corps and the rise of property with purpose
Part of the #INGdebates series. Follow @INGmedia for further updates
This ING Debate is on the growing importance of social value in property, featuring an expert group of panellists from across the built environment.
B Corporations are committed to pursuing purpose beyond profit. There are currently over 400 certified B Corps in the UK and more than 3,500 worldwide, including well-known brands such as Patagonia, Innocent, The Body Shop and Abel & Cole.
But only a handful of property companies in the UK have obtained B Corp certification. So, what are the challenges that property companies face? What can real estate learn from other sectors in the pursuit of purpose? And how can B Corp status transform the industry’s approach to social value?
Watch our virtual debate with an expert group of panellists:
Chair: Leanne Tritton, managing director, ING Media (@leannetritton)
Basil Demeroutis, Managing Partner, FORE Partnership (@Basil_FORE)
William Newton, President and MD, WiredScore (@wpnewton)
Charmian Love, Chair and Co-founder, B Lab UK (@charmianlove)
Susan Freeman, Partner, Mishcon de Reya (@propertyshe)
Henry McLoughlin, Director, Capricorn Investment Group
Images: Yinka Ilori ‘Better Days Are Coming I Promise’ Photo credit Kensington + Chelsea Art Week, Jack Arts and CW+
Image of rainbows over Belém, Brasil. Photo by Italo Melo.
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